Reward your entrants with an individualized E-postcard
Chances are that at one point in your running life you ran a race and received a postcard several days later containing all your race data. I recently came across one from the 1983 Boston Marathon. The postage was thirteen cents. Today the postage of a similar postcard would be forty-two cents. Wow, how thing have changed!
The front to the card stated, “The data on the reverse side of this card was calculated by a Honeywell Level 6 computer system within minutes after you crossed the finish line at Prudential Center. Within the next few days, thousands of other runners will be receiving notices similar to this one.” The postcard was postmarked April 22 and the marathon that year was April 18. Receiving individual results one week after the race at the time seemed pretty amazing.
Things have certainly accelerated over the past 26 years. Today's chip timing allows results to be calculated instantaneously and complete results are usually posted to the internet within hours after the event. However even with all this great technology, I must admit I miss getting those postcards.
Build loyalty and remembrance of the day with an electronic postcard
Today your event can have postcards sent to each participant without paying the high cost of postage or printing. Yankee Timing now offers an electronic postcard (E-postcards) that is sent to each participant who supplies a valid email address. This electronic version of the postcard contains all the same running stats that the 1983 version contained and best of all it's green – no post event waste.
Unlike 1983 when you waited a week to get your card ours are usually emailed within a 24 hours of the event. We offer this service FREE to all events that use the D-Tag timing system. After someone has had a positive experience at your event, sending an E-postcard is a great way to build loyalty and remembrance of your event.